Add to bread basket…

My local bakery in Stepney looks as if it hasn’t changed for decades, so it’s pleasantly surprising to see them embracing the online world with a modern-looking website, in fact two websites for trade and retail customers, and a Facebook page updated several times a week.

When I first discovered the site they were actually selling bread online, with a “add to bread basket” feature a nice touch… Although they don’t seem to be selling online currently, it’s a lovely example of a local business using a website and facebook to win new customers and build loyalty with existing customers.

Facebook has just updated me about the “Almond macs coming out of the oven…” – I might wander over and try some…

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© Helen Coupland 2014