April 8, 2010November 4, 2019Ecommerce blog, Ecommerce design, Ecommerce strategy Site review: Zara Home This site, launched in 2007, is run by a subsidiary of Zara parent Inditex, ITX e-commerce Ireland. The site apparently made a […]
March 12, 2010November 4, 2019Ecommerce blog, Ecommerce design, SEO Stop designing websites, start designing posters This is an unusual use of .gif product images on a patterned background in an online shop – perhaps inspired this trend […]
March 5, 2010November 4, 2019Ecommerce blog, SEO, Social media I Like: Zappos.com (the biggest online retailer of footwear in the US, now owned by Amazon) has this nice widget to encourage you to […]
February 18, 2010March 31, 2010Ecommerce design, Social media What to believe? “Whizzy imagery out-performs ratings and reviews in Adobe survey” A survey by Adobe concluded the following are effective in increasing conversion rate. […]
February 8, 2010March 31, 2010Ecommerce design Thumbnail images; Two ways to cope with different aspect ratios Most online shops standardise the dimensions of thumbnail images – for obvious reasons of neatness. In fact, by default most thumbnail images […]
January 18, 2010March 31, 2010Ecommerce strategy ECommerce: a threat not an opportunity? I’ve encountered various companies where having an ecommerce website was seen as a threat to other channels in the business – either […]