Collect in store – an elegant example from The Futon Company

Posted Leave a commentPosted in Ecommerce blog, Ecommerce strategy

This is an elegant example of offering a “collect in store” option. I think all too often “reserve and collect” on an ecommerce site can be overly complex, with too many checkout stages, an unnecessary search to locate your nearest store, and restrictions on which products can be collected from which stores. The Futon Company […]