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Helen Coupland

Ecommerce | Web design | Online marketing

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Category: SEO

January 11, 2013August 14, 2014SEO, Social media

Digital Marketing Tube Map!

Celebrating 150 years of the London Underground this week… Courtesy of: Hallam Internet

June 6, 2010November 4, 2019Ecommerce blog, Ecommerce design, SEO

Call to action: Blurring and Hebrew websites

I liked this tip about improving conversion rate by blurring your website: by blurring your site you avoid the temptation to read […]

March 29, 2010November 4, 2019Ecommerce blog, Ecommerce strategy, SEO, Social media

Trends in internet retailing

This is a nice summary of key trends, from internetretailing.net Multi-channel integration. Online consumers are getting ever more demanding, and ever more […]

March 15, 2010November 4, 2019Ecommerce blog, Ecommerce strategy, SEO

Is adwords ever “not cost effective”?

I was talking to the owner of Sunspel, a website selling luxury menswear both online and offline, who came out with the […]

March 12, 2010November 4, 2019Ecommerce blog, Ecommerce design, SEO

Stop designing websites, start designing posters

This is an unusual use of .gif product images on a patterned background in an online shop – perhaps inspired this trend […]

March 5, 2010November 4, 2019Ecommerce blog, SEO, Social media

I Like:

Zappos.com (the biggest online retailer of footwear in the US, now owned by Amazon) has this nice widget to encourage you to […]

January 12, 2010March 31, 2010Ecommerce design, SEO

Title tags & domain names in SEO

This is a good summary of the role of title tags and domain names in Search Engine Optimisation. I would add also, […]

January 5, 2010February 19, 2010Ecommerce design, SEO

42% of online gift shoppers have abandoned sites that load too slowly

A new study of 1,500 consumers’ experience of shopping for gifts online found that the majority were  continuing to experience ‘virtual’ queues […]

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